The increasing automation of ever more complex tasks does not stop at business negotiations. More and more companies are using intelligent (chat) bots to handle routine negotiations. Particularly in the B2B sector, significant sales volumes are sometimes at stake. Accordingly, it is essential to incorporate negotiation-relevant aspects already in the development of intelligent bot systems. Taking into account scientific findings from cognitive psychology, computer science, and negotiation management, NAP investigates how bots must be designed in order to be able to use them profitably as automated negotiation agents. In doing so, we address, among other things, the questions of which channels and in what way bots should optimally communicate, in which situations their use makes sense and is effective, and how the bidding strategy should be adapted to the counterparty.